Solutions: Branding


TreadSpec manufactures advanced laser technology designed to produce 100% accurate reading of the tread remaining on automobile tires. This technology enables auto repair experts to accurately predict exactly when a tire should be replaced or when a vehicle’s alignment needs to be adjusted.

TreadSpec asked Victory Management Group to create a communications platform to tell their story.


Victory Management Group developed a comprehensive brand identity platform. The combination of logo creation, a social media educational campaign and industry wide public relations outreach campaign resulted in deep market penetration and industry acceptance of the laser technology.


TreadSpec Website

TreadSpec Banner Ad

TreadSpec Banner Ad

TreadSpec Banner Ad